Brand Identity

Brand Identity That Leaves a Mark

Your brand is more than a logo — it's how people feel when they interact with your business. We help you uncover and shape that identity with clarity, consistency, and creativity. Whether you're building from scratch or rebranding, we make sure every detail feels like you.

Image is of an origami paper crane with hand drawn pencil with an eye and stars. This represents our service - brand identity.
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Our Brand Identity Services

Logo Design

Custom logos crafted to reflect your values, industry, and personality — scalable for print, digital, and everywhere in between.

Color Palette & Typography

We develop cohesive brand colors and font pairings that reinforce your visual identity across all platforms.

Brand Voice & Messaging

We help define how your brand sounds — from tagline to tone of voice — to ensure consistent communication across your site, social, and print.

Visual Style Guidelines

A clean, easy-to-use brand guide that outlines logo usage, colors, fonts, and photo styling for your team and collaborators.

Social Media Branding

Profile graphics, post templates, and visual consistency across platforms like Instagram, Facebook, and LinkedIn.

Business Cards & Stationery

Extend your identity into beautiful, functional collateral — ready for print or digital use.

Moodboards & Concept Direction

We bring the vision to life with curated visual directions before finalizing your identity — ensuring you're aligned every step of the way.

Let's bring your vision to life.

What to Expect When You Work With Hello Minneaux

Image is of a piece of paper with multiple paper plane design doodles and a hand drawn doodle of a magnifying glass. This represents step 1 of our process - discovery phase.

discovery phase

Every great project starts with a blank sheet. We begin by understanding your goals, challenges, and vision — laying out the ideas that matter most to your brand.

Image is of a sheet of paper with a doodle of a hand giving a thumbs up. This represents step 2 in our process - design and collaboration.

Actionable planning

With direction in place, we shape the structure — outlining your brand strategy, content, and design systems to set a strong, thoughtful foundation.

Image is of a partially folded paper plane with a hand drawn doodle of a crumpled piece of paper. This represents step 3 of our process - build and refine.

Build & refine

We bring the concept to life — folding every detail into place with collaborative design, development, and refinement. Clean visuals and smart UX, made to fit.

Image is of a completed paper plane in flight with a hand drawn doodle of a cog wheel. This represents step 4 of our process - launch and support.

Launch & support

Your project goes live — beautifully built and ready to fly. We’re here if you need a co-pilot for future updates, support, or growth along the way.