Article
Launching a new business on the Northshore? Whether you’re a solo entrepreneur in Ponchatoula or opening a storefront in Slidell, your website is often the first interaction someone has with your brand. But what should you include — especially if you're just starting out?
Here’s a breakdown of the core must-haves for a simple, clear, and professional small business website.
Think of your homepage like a storefront window: it should tell people who you are, what you do, and who you serve — without making them scroll for five minutes to find out.
Include:
This is where you get to shine. Be clear about what you offer, break it into categories if needed, and speak directly to your ideal customer.
Bonus Tip: List service areas or delivery zones for better local SEO.
Small business websites don’t need to be stiff. People want to know the why behind your work. Add a photo, share your story, and speak like a human.
Make it super easy to reach you — whether through a form, email, phone, or social media.
Tip: Embed Google Maps and include your service areas: Covington, Abita Springs, Hammond, etc.
Even the cleanest website won’t matter if no one can find it. At a minimum:
More than half your visitors will be on mobile — especially locals searching for a quick solution. Don’t make them pinch and zoom.
It helps with SEO and shows you're active and helpful. Even one or two evergreen blog posts (like this one!) can make a difference.
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